Header Logo
Home Newsletter Videos Courses
LOG IN
← Back to all posts

AI Detection Part 1

Jul 04, 2025
Connect

True story:

A while back, I was writing website copy for a client and I popped it into an AI detector just out of curiosity. To my surprise, it was flagged as AI-generated.
 
I was stunned.
How is this possible?
The content was thoughtful, well-written, and most importantly – original.
What if my client thought I was cutting corners? 
That’s when I dove into figuring out why this happens—and how to fix it.
 
Why Content Gets Flagged
 
AI detection tools look for certain vocabulary as well as patterns in word choice, phrasing, and sentence structure.
 
They’re not magical.
And they’re far from perfect.
They’re just looking for clues.
 
And with the right tweaks, you can reduce the chances of your original AND AI-assisted content from getting flagged.
 

Here’s the Fix: Step 1 - Vocabulary
 
This email is step 1 of a mini-series on passing AI detection.
 
There are a couple layers to detection: word choice, sentence structure, formatting and information sources.
 
Today, we’re focusing on word choice / vocabulary.
 
After some trial and error I discovered you can greatly improve your results by telling AI which words and phrases to exclude.
 
(We all know AI’s love of the “In the dynamic world of…” opener.)
 
The result of avoiding these phrases? Stronger likelihood of passing AI detection.
 
Grab the Free Exclusion List
 
We put together a free cheat sheet with some of the more common words and phrases to avoid in your content. 

Simply copy and paste this list into your ChatGPT prompt proceeded by the line: “exclude the following words and phrases:”

Alternatively, can add these words to your Custom Instructions or your GPTs (so you don't have to continue the "copy / paste" exercise).

Subscribe to keep reading this post

Subscribe

Already have an account? Log in

Loading...
From guessing → to knowing your customer
Hey there, Do you actually know your customer, or are you just guessing? We’ve all been there. That’s why today we’re giving you a practical Customer Persona Template you can use to finally nail down who you’re talking to. And here’s the kicker: you can let AI do 90% of the work in under 10 minutes. ____________________________________________ The AI Way: Fast + Detailed If you want speed and ...
Assistant → strategist → growth driver
Hey there, I’ve been waiting for ChatGPT-5 to drop, and honestly… it delivers. I’ve been testing it since launch, and there are a few things I’m really liking, especially for busy founders who want to grow without piling more on their plate. It’s faster, smarter, and it actually feels like it understands your business. Here’s what’s standing out for me, and how I think you can use it to drive g...
Competitive research in minutes not hours
Hey there, Ever feel like competitor research is just... exhausting? You spend hours Googling, clicking through websites, stalking LinkedIn profiles, and still end up with a folder full of screenshots and no clear insights? That’s where AI comes in. Today we’re showing you how to go beyond basic browsing and use AI to gain deep, strategic insights into your competitors in minutes.  Here are two...

The Top AI & Automation Newsletter

Filled with Automation Insights, Prompts, AI Tools & Winning Strategies
© 2025 COPYRIGHT LAWTON, LLC. ALL RIGHTS RESERVED.

Join One of the Top AI & Automation Newsletters

Subscribers have access to all prior (and upcoming) newsletter content

Unsubscribe with one click