Ever feel like competitor research is just... exhausting?
You spend hours Googling, clicking through websites, stalking LinkedIn profiles, and still end up with a folder full of screenshots and no clear insights?
That’s where AI comes in.
Today we’re showing you how to go beyond basic browsing and use AI to gain deep, strategic insights into your competitors in minutes.
Here are two smart techniques you can try right now:
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Method #1: The AI-powered competitive matrix (for analyzing multiple competitors at once)
Instead of looking at one brand in isolation, you’ll map the full competitive landscape in a structured, side-by-side format.
What you’ll need:
A premium AI tool with web browsing (Pro tip: our personal favorite for this task is Perplexity Labs, but we also like that Gemini allows us to easily export the results into Google Sheets.)
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We’ve been keeping a secret for 8 months! Â
And now we’re ready to spill the beans.
Here’s what happened:
In 2024, our focus was almost exclusively on high-level, 1:1 AI consulting.
But there was a problem.
For every one client we took on, there were 20+ interested entrepreneurs and small business owners who couldn’t afford the 5-figure price tag.
In 2025, we decided to change that.
We committe...
Something big recently dropped.
We’re talking about Sora 2: OpenAI’s video generation platform.Â
Think of it like joining TikTok in 2018, posting good content regularly...and grabbing a serious following before it got noisy.
That’s what Sora 2 is right now.A wide open lane.
The algorithm isn’t great yet, which means good content stands out.
But it will improve soon.
This is your window.
I just ...
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