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Competitive research in minutes not hours

Aug 08, 2025
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Hey there,

Ever feel like competitor research is just... exhausting?

You spend hours Googling, clicking through websites, stalking LinkedIn profiles, and still end up with a folder full of screenshots and no clear insights?

That’s where AI comes in.

Today we’re showing you how to go beyond basic browsing and use AI to gain deep, strategic insights into your competitors in minutes. 

Here are two smart techniques you can try right now:

_______________________________

Method #1: The AI-powered competitive matrix (for analyzing multiple competitors at once)

Instead of looking at one brand in isolation, you’ll map the full competitive landscape in a structured, side-by-side format.

What you’ll need:

  • A premium AI tool with web browsing (Pro tip: our personal favorite for this task is Perplexity Labs, but we also like that Gemini allows us to easily export the results into Google Sheets.)
  • This prompt:

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